Digital Marketing
For Paediatricians
Increase Patient Volume with
Innovative Digital Marketing Strategies
DIGITAL MARKETING
FOR PAEDIATRICIANS
Increase Patient Volume with Innovative Digital Marketing Strategies
Paediatrics Marketing Agency
1.5 Million
Children in the UK. have seen a paediatrician within the last year, according to the Royal College of Paediatrics and Child Health (RCPCH).
Paediatrics Marketing Agency
4,400
Google searches occur monthly in the UK. for paediatrician.
Paediatrics Marketing Agency
1,700
Google searches occur monthly in the UK. for baby doctor.
Paediatrics Marketing Agency
Find And Engage New Patients For Your
Paediatric Practices
Selecting a paediatric practice is among the most important decisions a family can make. When it comes to medical care for their children, parents want to make the best choice possible. They expect high-quality healthcare they can count on when their child is sick or injured. In addition, parents want the office environment to be a friendly and caring one that will put their child at ease. Pure marketing strategies can help these families connect with your paediatric practice and become loyal patients.
Digital Marketing And SEO For Paediatric Practices
Paediatricians provide medical care for newborns, children, and adolescents. A paediatrician may be a primary care physician, or they may limit their practice to a subspecialty such as neonatology or paediatric cardiology. Patients would generally receive a referral to a paediatric specialist. Expectant parents will often select a paediatric practice before the birth of a child, and then continue using that practice throughout childhood. As younger siblings are born, they will also become patients. Pure Marketing can help you implement the right digital marketing plan to bring new patients to your paediatric practice.
Here are a few ways we can help your
healthcare company to grow
Paediatrics Marketing Agency
Pure Marketing Group can establish
strategies for attracting new patients
Paediatrics Marketing Agency
Promote better patient engagement through
the use of continued healthcare digital marketing
Paediatrics Marketing Agency
Increase brand awareness through utilising healthcare
digital marketing including social media and pay per click
Paediatrics Marketing Agency
We all know you cannot please every patient Pure
Marketing provides positive reputation management
Paediatrics Marketing Agency
By introducing partnering programmes Pure
Marketing can increase Clinician referrals
Paediatrics Marketing Agency
Pure Marketing Group can help you establish
your clinic as a community clinical leader
Igniting Your Growth With Pure’s
Paediatrics Marketing
Leverage Pure’s medical marketing solutions to grow your
Paediatrics clinic’s patient base.
Paediatrics Marketing Agency
Paediatrics Marketing Agency
Paediatrics Marketing Agency
Paediatrics Marketing Agency
Paediatrics Marketing Agency
When families move to a new area or their family grows, they often need to find a paediatrician that they trust so that their kids can grow up healthy and strong. Eighty-three percent of kids in the United Kingdom see a paediatrician once per year, and most parents start with the internet to find a new paediatrician that they trust.
More than 4,000 Google searches are conducted a month for the keyword “paediatrician”.
Most families who are looking for a trustworthy paediatrician who can effectively diagnose and treat their child while providing an environment that makes them feel at ease go online to find referrals. Whether it’s through Trustpilot, Iwantgreatcare, Topdoctor, a social media network, or a respected paediatrics association, parents only want the best healthcare for their children. This means if you want to be noticed by those looking for your paediatrics practice, it needs to be at the top of the search engine results pages so that those potential patients can find you.
By partnering with a renowned paediatrics SEO management agency like us, you can stand out from your competitors by using specific keywords that target qualified leads that make you more relatable for those that need your expertise in diagnosing and treating children.
Our comprehensive paediatrics SEO strategies make sure that families get the help they need, and in return, you get more booked appointments (leading to increased revenue) by gently leading people to your website over your competitors. That’s what makes SEO so powerful and an essential component of digital marketing that no business can afford to overlook.
Paediatrics Marketing Agency
According to a recent study, paid search accounts for an increase in brand awareness by 80 percent. That’s huge! On top of that, 46 percent of people who are Googling certain keywords to find the information they need can’t decipher between paid advertisements and organic search results, which means that a comprehensive SEO campaign done right is a great way to get to the top of the Search Engine Results Page (SERPs) and noticed by parents whos children need your type of service.
However, it can cost more time and money trying to figure it out yourself than partnering with professional SEO experts. So, just like we wouldn’t try to diagnose a child’s healthcare problem, you shouldn’t go into digital marketing alone either.
Parents whose children need to see a paediatrician immediately in order to have a chance at a healthy life only want to go to the best paediatrician in their area. As a local paediatrician, you have a responsibility to help boost their child’s quality of life and while maintaining the credibility and success rate that you worked so hard for. Since everyone goes to the internet these days for help, information, and advice via their desktop computers or smartphones (53 Percent of paid clicks come from mobile devices), it’s in your best interest to at least try it out and be pleased when new patients start coming your way.
With our renowned paediatrics SEO management team, we’re committed to designing customised SEO, PPC, and social strategies that drive results, and new patients, to your paediatrician practice.
We do not believe in marketing ‘packages’ or one-size-fits-all solutions for Paediatrician Clinics. Every clinic and surgeon need a bespoke plan to reach success. This is not only because every Paediatrician Clinic is unique but more so because the public’s perception is unique for every clinic.
We apply a winning formula for generating enquiries that increase every year. Our process offers stability and the possibility to forecast business growth.
Paediatrics Marketing Agency
Is your website working as intended, helping your Paediatrics clinic grow? When a potential patient searches the internet for the procedures and services you provide, do you show up? Does it help you get new patients? Or maybe you’re having little to no traffic on your Paediatrics website and you’re tired of waiting for the phone to ring?
If you can relate to any of the scenarios above, It’s time to stop waiting for patients to find you and work with Pure, the Paediatrics Marketing Agency.
We stand by the power of innovative ideas and proven marketing strategies at Pure Marketing that will help your Paediatrics Clinic expand. As one of the fastest-growing digital marketing companies, Pure Marketing is on track because we believe in data-driven results. Pure Marketing also uses a proprietary monitoring tool to assist Paediatrician to grow their practice.
Do I really need a Paediatrics Marketing Agency?
If you think you could use more patients but still focus on conventional approaches, then it’s time for your Paediatrics clinic to embrace digital marketing. To help expand your clinic, let’s take a look at the advantages of Paediatrics marketing.
Paediatrics Marketing Delivers Quicker Results
Paediatrics marketing in today’s world is a multi-channel, multi-pronged approach. It’s better to reach potential patients using as many forms of media and adverts as possible.
Traditional marketing strategies such as radio, television, and printing will help raise awareness of your clinic. However, when just a very few people are actually searching for an Paediatrician, you’re wasting money.
Basically, instead of attracting new patients, you’re paying for enhanced brand recognition (not necessarily a negative thing). Whereas, you’re paying just enough to target one user at a time if you use a digital marketing tool like PPC (Pay Per Click). For example, you are targeting users who are likely to become patients if you bid on phrases such as “Paediatrician near me”. Allergy marketing brings in faster sales compared to conventional marketing.
When it counts, Paediatrics Marketing targets patients
Traditional offline marketing is an umbrella tactic that has little to no relevance or targeting. One of conventional advertising’s most noticeable drawbacks is that you can’t tailor your message for your intended targets. As a result, you can reach out to individuals who are not patients and are not currently searching for a Paediatrician.
Traditional marketing strategies do not allow you the flexibility to tailor your message depending on your target audience.
Alternatively, a good digital marketing strategy enables you to target potential future as well as former patients. Here are some of the few Paediatrics marketing strategies for reaching potential patients when it matters:
1, Target users who are actively looking for allergists in your area, using PPC (Pay-Per-Click).
2, Facebook Ads can also reach potential patients within your local area.
3, Social media, email, and SMS marketing to inform patients about new services or reminding them about their appointment.
4, Social media can also be used to share useful high-quality content about children’s health and project yourself as an expert.
These are just some of the ways that digital marketing strategies can be used to grow your Paediatrics practice and acquire new patients.