Digital Marketing For
Lasik Marketing Clinics
Increase Patient Volume with
Innovative Digital Marketing Strategies
of Lasik Patients have achieved 20/20 vision or better.
Lasik procedure performed around the world annually
Monthly Google searches for Lasik occur in the UK
Find And Engage New Patients For Your
According to the Optegra Eye Hospital (OEH), an estimated 15,000 people undergo LASIK surgery each year in the UK. These patients are looking for an alternative to wearing glasses or contact lenses. Many people search online to find ophthalmologists that perform this popular procedure. Pure Marketing’s digital marketing strategies can drive these patients to your LASIK facility.
Digital Marketing And SEO For LASIK Practices
LASIK is a refractive eye surgery that reshapes the cornea to improve vision. The procedure can benefit patients who suffer from near-sightedness, far-sightedness, and astigmatism. LASIK surgery is performed as outpatient surgery and has a low rate of complications. Pure Marketing’s comprehensive marketing strategy can connect prospective LASIK patients to your practice so they can receive treatment.
Here are a few ways we can help your
healthcare company to grow
Pure Marketing Group can establish
strategies for attracting new patients
Promote better patient engagement through
the use of continued healthcare digital marketing
Increase brand awareness through utilising healthcare
digital marketing including social media and pay per click
We all know you cannot please every patient Pure
Marketing provides positive reputation management
By introducing partnering programmes Pure
Marketing can increase Clinician referrals
Pure Marketing Group can help you establish
your clinic as a community clinical leader
Igniting Your Growth With Pure’s
Leverage Pure’s Lasik Marketing Expertise to grow
your plastic and cosmetic surgery Patient base.
As one of the five major senses, people rely on their eyesight to do everyday tasks and maintain their quality of life. Fortunately, the evolution of LASIK and innovative Ophthalmology practices have allowed people to see clearly once again.
Getting your eyesight back to 20/20 vision and taking that step towards LASIK surgery is a big decision, and it’s likely that you are not the only Doctor who specialises in the practice. Therefore, where do people go to find out about you?
Truthfully, they probably turn to their friends and family first who have had experience with improving their eyesight. However, if they are going into this blindly (no pun intended), then they probably go to the internet to read reviews and find the most successful eye doctors in their area.
That’s why it’s important to have a presence on the internet so that the right people who are actively looking for your eyesight services can quickly and easily find you.
No matter what kind of LASIK or Ophthalmology practice you specialise in, you want to be noticed, at the top of Google search results.
Our comprehensive LASIK SEO strategies make sure that Patients get the help they need, and you get more enquiries and appointments (leading to increased revenue) by gently leading people to your website over your competitors’. That’s what makes SEO so powerful and an essential component of digital marketing that no business can afford to overlook.
Let Us Help You Improve People’s Eyesight
According to a recent study, paid search accounts for an increase in brand awareness by 80 percent. That’s huge! On top of that, 46 percent of people who are Googling certain keywords to find the information they need can’t decipher between paid advertisements and organic search results, which means that a comprehensive SEO campaign done right is a great way to get to the top of the Search Engine Results Page (SERPs) and noticed by Patients who are looking for your type of service. However, it can cost more time and money trying to figure it out yourself then partnering with professional SEO experts. So, just like we wouldn’t try to perform back surgery on ourselves, you shouldn’t go into digital marketing alone either.
People who face deteriorating eyesight, wish to get back to 20/20 vision, by using the best doctors in their area. As a local LASIK Doctor, you should be at the forefront of providing help to these people in order to boost their quality of life and maintaining the credibility that you worked so hard for. Since everyone goes on the internet these days for help, information, and advice via their desktop computers or smartphones (53 percent of paid clicks come from mobile devices), it’s in your best interest to at least try it out and be pleased when more patients start coming your way. With our renowned LASIK SEO management team, we’re committed to designing customised SEO, PPC, website design, and social media strategies that drive results, and new patients to your Ophthalmology Clinic.
We do not believe in marketing ‘packages’ or one-size-fits-all solutions for the Ophthalmology Clinics. Every clinic and surgeon need a bespoke plan to reach success. This is not only because every Ophthalmology clinic is unique but more so because the public’s perception is unique for every clinic.
We apply a winning formula for generating enquiries that increase every year. Our process offers stability and the possibility to forecast business growth.
People looking for vision
correction only go to qualified
eye surgeons that they trust
Looking to increase your internet presence to bring in more Patients? Our Ophthalmology SEO specialists can get your Lasik practice up to the top of the search engines results in no time.
Ignite Your Growth With
Search Engine Optimisation (SEO)
Leverage Pure Marketing’s LASIK SEO solutions to grow your patient base.
Here are some of the benefits of partnering with Pure Marketing
Pure Specialise in
Lasik Marketing SEO
Pure’s LASIK SEO marketing experts are skilled at creating customised SEO strategies that are catered for your speciality, whether that be in vision correction, cataract surgery, or LASIK. Our focus on search engine optimisation (SEO) targeted advertising, and increasing brand awareness gives you the time and space to let you do what you do best while we bring in more patients.
The #1 Spot on Google SERP’s
You’ve worked hard to get your LASIK practice to where it’s at, so let’s make sure that patients find you easily, and immediately on Google.
There are millions of pages on the internet, but none are more important to marketers than search engine results pages, or SERPs.
Search engine optimisation specialists and PPC advertisers alike vie for the same precious real estate in the most prominent parts of the SERPs, but competition is fierce and technological developments in search mean it’s more important than ever for digital marketers to know how search works and what they can do to maximize their client’s visibility.
Attract more Patients
Sure, increased visibility on the internet is great but it’s the relationships that really matter. We count success in terms of conversions and loyal, long term Patients who look to you to get the mobility they need to maintain their quality of life.
Learn how Pure Marketing can support you & your Clinic, so you can do what you do best. Manage and grow your Practice with our Lasik Marketing Support.
Contact us today to book a free consultation.
Increase Your Profits
Just like building up your LASIK practice with great doctors, building up your internet presence and patient base take’s a lot of work. We admit that it takes time and money to invest in successful SEO tactics but give it 6 months and you’ll be like most of our Pure clients who stay with us for years.
We often find clients join us with limited requirements, such as SEO or PPC, but often after a short period of time, we end up managing their entire Digital Marketing for the entire company.
Your Thought Partner
Pure does more than just boost your Return On Investment (ROI) through implementing Search Engine Optimisation (SEO); we’re a partner that’s committed to your personal growth because we consider your achievements our success. We want to hear from you often and take your ideas/dreams/goals seriously. Because we know open communication is the key to achieving overall success.
Analytics at Your Fingertips
We take pride in providing you thoughtful monthly reports with relevant Key Performance Indicator’s (KPI’s) right at your fingertips, but you will also have access to our proprietary software interface with details about your campaigns. Pure’s SEO experts are also just a phone call away anytime to update you when needed.
Our Lasik Marketing team will guide you through the reports and show you exactly where the improvements are happening, whether it is reduced bounce rates, increased average session duration or increased volume of traffic. This will also be backed-up with additional relevant patient enquiries.
Right in Your Neighbourhood
If your main target demographic is right in your immediate area, then it makes sense to go with a Search Engine Optimisation (SEO) company that knows the culture, problems, and solutions available to help relate to your audience. Fortunately, Pure is a locally-based SEO company run by experts who understand the region, your industry, and how to effectively geo-target qualified leads to turn them into patients.
Pure can provide you with a free consultation and review of your existing marketing strategy.
Looking to find the people
who are interested in improving
their eyesight? We can help You.
Getting LASIK surgery is a big decision and people go to the people that they trust and the internet to find the best Doctors in their area. How well does your LASIK practice stand out?
Ignite Your Growth With
Pay Per Click (PPC)
Leverage Pure Marketing’s LASIK digital marketing solutions to book more appointments by tapping into our PPC management expertise.
Your Ads That Get Noticed
You’ve done all of the hard work to build up a great staff who can efficiently diagnose and fix people’s eyesight, so now it’s time to partner up with an equally great PPC management company that knows how to create ad copy that engages the right demographic and gives future patients the information they need to improve their eyesight.
A Focus on Keyword Research
After learning more about your LASIK practise and its goals, Pure Marketing Pay Per Click (PPC) experts dive right in to find the best keywords that target qualified leads, all while staying within your budget. We can help you create original and engaging ad copy that helps your LASIK practice get noticed and drives them to want to find out more. Then we launch the plan and consistently monitor the activity, redefining the strategy when necessary.
Tapping into Social Media
While creating Pay Per Click (PPC) campaigns for Google is important, Pure Marketing goes above and beyond by tapping into the power of social networking. We build PPC campaigns for Facebook and other social media platforms where your potential patients are going for information. Since social media networking is all about building trust, we keep the PPC messaging consistent, informative, and engaging across all platforms.
Regular PPC Assessments
Whether you want to build a PPC campaign from scratch or have one already in place that needs a bit of fine-tuning to produce results, Pure can take what you have and do a bit of tweaking and testing to get it to where it attracts and converts new Patients.
PPC Budget Management
Since there is a cost to Pay-Per-Click advertising, Pure is conscious of how your digital advertising budget is spent. We first do some keyword research to figure out which ones are most effective for your LASIK practice, but then Pure’s PPC specialists monitor and perhaps adjust your advertising campaigns along the way to make sure they are producing the best results.
The purpose of setting up a PPC ad campaign is to get noticed and ultimately get new Patients, so Pure Marketing’s PPC management experts ensure that your ad campaigns are set up properly and working through to the end. From the first online impression to booking an appointment- we track everything to see what’s working and what people are responding to.
Boost your credibility and trust
We help LASIK practices connect with patients looking for specific eye care options by implementing engaging social media strategies that builds trust and exposure
Even for a LASIK clinic, there’s a lot of value to having a Facebook, Instagram, LinkedIn, or other social media account promoting your eye care services. Not only does it provide another venue to get out in front of potential patients, but it is also where everyone is spending their time these days. LASIK practices that have social media accounts get noticed and having a complete profile and actively engaging with your followers shows that you care, thus improving your trust and credibility.
Therefore, it’s important to not only have an account but use it to its full advantage and invest in social media advertising so that patients looking for your services and easily get the information and help they need.
Our comprehensive LASIK social media advertising agency ensures that patients consider you over any other doctor when considering LASIK eye surgery. Potential patients want to find someone they can trust, has the success rates to be able to back up their practice, and be able to put a face to the eye surgeons who are in charge of their eye care.
Our LASIK Social Media Advertising Agency helps people find your website in search results over your competitors through a mix of social media advertising, PPC and implementing other viable SEO strategies. Like investing in SEO, LASIK social media advertising is an essential component of a digital marketing plan that no one can afford to overlook.
Engage with New Patients Through Social Media
It’s great that you have a website (but if you don’t then we can help with that, too), but the sole reason to have it is to attract web traffic and in-turn potential Patients. That’s when it’s time to back up the time and effort you put into building a website with SEO, PPC, and social media advertising tactics to help drive new Patients there. Recently, Statista found that 63.4 percent of website traffic starts with the Google search engine and fortunately we know exactly what it takes to give you a presence amongst the billions of online searches that go on daily. Pure’s LASIK social media advertising management team is committed to using Facebook, Instagram, LinkedIn, and other social media networking sites to drive leads by creating quality content that people can relate to. Social media also gives us the opportunity to reach a wider audience and attract those who may not find you otherwise.
As one of the five major senses, people rely on their eyesight to do everyday tasks and maintain their quality of life. Fortunately, the evolution of LASIK and innovative ophthalmology practices have allowed people to see clearly once again. And since everyone goes to the internet these days for help, information, and advice via their desktop computers or smartphones, it’s worth it to at least try social media and be pleased when more patients start coming your way. With our LASIK specialised social media experts, we can help you create engaging and informative posts that boost your brand awareness and increase booked appointments.
Our social media advertising experts are skilled at creating customized SEO strategies that are catered for your speciality. Our focus on search engine optimisation targeted advertising, and increasing brand awareness can be the catalyst to expand your patient base.
Ignite Your Growth With
Social Media Marketing (SMM)
Leverage Pure Marketing’s our LASIK social media marketing solutions to grow your patient base.
Here are some of the benefits of partnering with Pure Marketing
Social Media Management Experts
Pure has a whole team of social media management experts with over a decade of digital marketing knowledge. These social media marketing mavens know exactly how to streamline Facebook ad budgets, share engaging Instagram photos, and create effective LinkedIn posts that prove that you’re an expert in your industry, ultimately boosting your brand reputation and profits.
Customised Social Media Plans
Pure works with your business to put together a customised social media marketing plan that is creative, consistent, and builds your brand’s recognition and trust.
We also take the time to meet with you right here in the area to analyze your current social media presence, determining what is working and what can be improved upon. Taking your account as seriously as we do our own, we’ll maximize your social media ad spend thus giving you a better Return on Investment (ROI).
A Full-Service Agency Partner
As a family of social media marketing and SEO specialists, we’re ready to come to visit you in person or via an online meeting and get started on boosting your internet presence and connecting on a more personal level with your Patients. There is so much potential to grab new business that we would love to be a part of your growth and success.
Not only do our social media management experts set up your ad campaigns, but we also make sure that everything is seamless and working the way it should be to the very end. We look at every step of the Patient’s journey from the very first time they see your Facebook post to booking an appointment we track and analyse everything.
Web Development and Design
Every website should be unique and capture a person’s attention while being easy to navigate. Pure can create simple to complex websites using the latest WordPress technology. We’ll meet with you in your office or via an online meeting to go over your goals, analyse your landing pages, and help optimise your website to capture more leads.
Whether you need someone to regularly create Facebook posts or manage a blog on your website to share to your social media networks, Pure Marketing’s experienced writers can consistently provide fresh content, utilising SEO and your top keywords while still providing quality, engaging copy.
We help the world’s leading
convert leads into Patients
Tap into our LASIK website design expertise to find patients that are specifically looking online for your services
With the advent of WebMD, Vitals, Healthgrades, and other online medical journals, when people have a problem then they turn to the internet first to self-diagnose their issues. Or, they go online to find top-rated eye doctors and then over to their websites to get the information they need.
However potential patients find you online, whether it’s through your SEO efforts, PPC, or word-of-mouth, then once they’ve found your website then they expect it to load quickly, be easy to navigate, and give them the information that they are looking for in a simple-to-digest manner.
Patients have Found You…
Now Actively Engage with Them with a Great Website
Our comprehensive LASIK web design agency knows how to drive patients to your website and then implements elements into the design that makes it easy for them to navigate via any device. We know how to create simple, beautiful websites with responsive design with CTA’s that gently guide people on your website exactly where you want them to go. Along with that, we build safe and secure data collection portals so that patients can feel safe when filling out one of your forms.
Our LASIK Web Design Agency experts help ophthalmologists improve their website loading speed, secure data portals, and implement easy-to-digest elements that keep your patients interested and engaged while also getting noticed by Google and sending your LASIK practice to the top of the search engine results page. We also help to boost your rankings and further establish your credibility, thus setting you apart from your competitors.
Now that Patients Found You, Actively Engage with Them with a Great Website
Pure’s LASIK web design experts are skilled at creating customized websites that are catered to your eye practice. Our focus on search engine optimization, targeted advertising, and increasing brand awareness can be the catalyst to driving more booked appointments.
When people are faced with a health issue, they usually find their medical provider in one of three places: a recommendation from another doctor, their friends or family, or the internet. And since the internet has become a central hub of information, your LASIK practice needs to have a strong presence to connect you to the patients who need your services the most. But if you don’t know where to start, then that’s where our ophthalmologist web design experts can step in and build you an engaging, eye-catching website that easily converts web users into patients.
Ignite Growth With
A Pure Bespoke Website Design
Leverage our LASIK website design and development solutions to grow your patient base
Here are some of the benefits of partnering with Pure Marketing
Fast Loading Pages
People are in a hurry, juggling work, family, and their personal life, so when you have an opportunity to get a few minutes of their attention then you better take advantage of it. Along with creating an effective, easy-to-read website, Pure website design experts know how to optimise the content so that it loads quickly, thus impressing your website visitors and making them want to come back for more.
Since so many people Google businesses from their mobile devices these days, we understand how important it is to build websites that are easily viewable no matter what the screen size is. First impressions go far, so we make sure that once the potential Patient finds your website that they can quickly find the information they are looking for.
Bespoke Website Design
With all the competition out there (Over two billion), Pure website designers know that you need a website that is easy-to-read, entertaining, engaging and leads people right to where you want them to go. Pure’s website team has years of experience which means that they know how to set you apart from the rest and make your website pop.
Dedicated Project Management
From websites that just promotes a few products to complex systems which are meant to collect secure lead data or book appointments, Pure website design experts can build it all. Plus, our versatile team does more than just launch websites, Pure’s full-service digital marketing company provides social media, SEO, PPC, and reputation management help that is consistent with the information on your website.
Not only do Pure website design experts set up your website, but we also make sure that everything is seamless and working the way it should be from the first impression through to when a form is submitted with a potential lead’s contact information or booked appointment. We understand how important it is for your website to be effective in order to get the Patient to convert, so we monitor every step of the Patient’s journey through the very end to make sure that everything is seamless and functioning properly.
Whether you need someone to manage your website’s blog or come up with new copy for your landing pages, Pure’s experienced writers can consistently provide fresh content, utilising SEO and your top keywords while still providing quality, engaging text.
You’re the best
Let’s tell everyone.
Partner with a renowned Ophthalmology reputation management company to share what makes your LASIK practice unique and get in front of those looking for your services. Building and maintaining a positive online image requires constant vigilance. We actively monitor the chatter and online reviews that affect our clients and act accordingly no matter the time of day or night.
Book More Appointments at Your
According to a recent study, around 64 Percent of patients book their doctor’s appointments online but only after doing extensive research and finding a LASIK doctor that they trust. On top of that, almost half of those surveyed would rather book their appointments online over talking to someone on the phone because it’s easier and more likely to fit within their schedule. Do you know where they go first to find the eye care that they need? Online. Therefore, if you are looking for new patients, then Pure’s dedicated team of LASIK reputation management experts can help your practice stand out from the rest by creating brand awareness and facilitating trust, thus driving prospective patients to your ophthalmology practice.
Let Your Former Patients Be Your Sounding Board to Success
When it comes to augmenting people’s features so that they can look and feel their best selves, they only go to the doctors that they trust and have proven track records of improving people’s looks. At Pure’s LASIK Reputation Management Agency, we amplify the success stories of former patients by sharing that with the world and thus driving your credibility and trust to the top of the search engine results.
Ignite Growth With
Pure’s Reputation Management
Leverage our LASIK marketing solutions to grow your patient base.
Here are some of the benefits of partnering with Pure Marketing
Get Your LASIK Clinic Noticed
With all the competition out there, it’s important to stand out from the rest. Pure reputation management experts dig in and find out what makes your LASIK Surgeons superior to the others by sharing your board certifications, credentials, and success stories, then we do what it takes to get those 5-star reviews to the top of the search engine results.
Highlight Your Attributes
Through website design, content generation, social media, and PPC ad campaigns, we share what makes your LASIK Practice unique and keep the messaging consistent across all platforms so that your patients can be assured that they made the right decision in getting the help they need.
Along with finding the right online review sites to promote your business and creating consistent messaging for search engines and your website, Pure Marketing’s reputation management experts look at your social media networks to see where we can prove to your followers that you are the expert in your industry.
People want to find a LASIK surgeon that is going to help improve their quality of life, so they regularly refer to family, friends, and online reviews for advice and recommendations to figure out which LASIK surgeon is right for them. Therefore, we make sure that the most positive reviews are boosted to the top of search engine results so that your potential patients can make an educated decision about who to trust.
Share Positive News
Many companies are highly involved in their communities, local charities, making incredible breakthroughs with their Patients, along with winning awards and doing other great things related to their LASIK practice. But the problem is that no one knows about it! Pure Marketing’s reputation management experts meet with you in person wherever you are to learn about the exemplary things you are doing, then highlights your good work through our joint digital marketing efforts.
Push Trustworthy Sources to the Top
After finding your success stories, reputable colleagues, and glowing online reviews, Pure’s reputation management experts work hard to get that information to Page 1 of the search results page by using it in advertising, website, and other SEO content creation efforts.