Digital Marketing For
General Practitioners
and Family Doctors

Increase Patient Volume with
Innovative Digital Marketing Strategies

DIGITAL MARKETING FOR GENERAL PRACTITIONERS AND FAMILY DOCTORS

Increase Patient Volume with Innovative Digital Marketing Strategies

What We Do

General Practice Marketing

General Practice Marketing Agency

General Practice Marketing

General Practice Marketing SEO

General Practice Marketing

General Practice PPC - Pay Per Click

General Practice Marketing

General Practice Social Media Marketing

General Practice Marketing

General Practice Website Design

General Practice Marketing

General Practice Reputation Management

General Practice Marketing

200,000

Google searches a day for “Doctor near me”.

General Practice Marketing

11.5 Million

People take prescription medications throughout the year according to the government (gov.uk).

General Practice Marketing

1 in 4

Adults in England were prescribed benzodiazepines, z-drugs, gabapentinoids, opioids for chronic non-cancer pain, or antidepressants.

General Practice Marketing

10, Pure General Practice Marketing HX

Find And Engage New Patients For Your
General Practice

At Pure Marketing, we understand just how important the right healthcare digital marketing campaign is to your success as an organisation. According to Pew Research, 80% of all Internet users are currently using everything from Google to social media to look up health information, this includes information about specific doctors or health professionals.

People aged 18 to 24, in particular, are more than twice as likely than the prior generation to use social media for health-related searches and discussions.

Digital Marketing And SEO For General Practice

We want nothing more than to help these patients find YOUR general or family doctors practice through a timely, customised, and mobile-responsive website and marketing outreach effort. Our digital marketing solutions are designed from the ground up to help you and your team build trust respectability and authority on the Internet. By optimising your general practice’s online presence and focusing on the marketing tactics that matter the most, we can help get the right message to the right patients at the right time, with no exceptions.

Here are a few ways we can help your
healthcare company to grow

General Practice Marketing

Pure - Healthcare Digital Marketing - Attract Patients

Pure Marketing Group can establish
strategies for attracting new patients

General Practice Marketing

Pure - Healthcare Digital Marketing - Patient Engagement

Promote better patient engagement through
the use of continued healthcare digital marketing

General Practice Marketing

Pure - Healthcare Digital Marketing - Brand Awareness

Increase brand awareness through utilising healthcare
digital marketing including social media and pay per click

General Practice Marketing

Pure - Healthcare Digital Marketing - Reputation Management

We all know you cannot please every patient Pure
Marketing provides positive reputation management

General Practice Marketing

Pure - Healthcare Digital Marketing Increase

By introducing partnering programmes Pure
Marketing can increase Clinician referrals

General Practice Marketing

Pure - Healthcare Digital Marketing Community

Pure Marketing Group can help you establish
your clinic as a community clinical leader

Igniting Your Growth With Pure’s
General PractiCe Marketing

Leverage Pure’s medical marketing solutions to grow your
Gerneal Practice patient base.

Search Engine Optimisation SEO

15,000 people in the UK search each month on Google for Doctor. In addition, over 2000 searches occur search month for Family Doctor.

According to Google’s “The Digital Journey to Wellness,” 77% of patients are now using search engines prior to booking appointments with new doctors. Pure Marketing can help make sure that it is easier than ever to find YOUR clinic at such an important time. Search engine optimisation (SEO) works to increase your rankings in the organic search results. In turn, this will drive more traffic to your website and more patients to your general practice.

General Practice Marketing

Plastic Surgeon Marketing SEO

General Practice Marketing

Plastic Surgeon Marketing PPC

Paid Search

Paid search is still one of the best ways to target the patients that matter most to your clinic based on criteria like past behaviors and even location. Google Adwords and other paid search programs place you at the top of the search results for targeted keywords. This makes it easy for prospective patients for your family practice to easily find your location.

Adverts can start at less than a pound per click, making Paid Search a cost-effective way to highlight your primary care practice.

Social Media Marketing

According to one study, 41 percent of respondents said that social media would absolutely affect their choice of a specific doctor, hospital, or another medical facility. This is why the right social advertising campaign for your audience is so essential.

With millions of people on Facebook and other social media sites every day, social media advertising is a great way to put your family practice in front of prospective patients. Users can be targeted by location, gender, interests, and more.

General Practice Marketing

Plastic Surgeon Marketing Social Media Marketing

General Practice Marketing

Plastic Surgeon Marketing Website Design

Website Design

Website design is about more than just attractiveness. Most of your patients will be finding your online content via mobile devices like smartphones and tablets, which is why an easy-to-navigate, thoughtfully designed and highly optimised site is of critical importance.

Pure Marketing medical practice website design is customised to meet your specific needs and can include features such as an integrated patient portal, appointment booking, social feeds, testimonials, and more.

Reputation Management

90% of adults between the ages of 18 and 24 trust medical information – including information about specific experiences – shared by others in their social media networks. This is why a strong online reputation can be a powerful weapon when attracting new patients and it is something that should be protected at all costs.

Pure Marketing, can help your general practice and physicians manage your online reputation on sites includes Trustpilot, topdoctors, Google My Business, and more.

General Practice Marketing

Plastic Surgeon Marketing Reputation Management

When people move to a new area, the next thing they do is find a new family doctor, some local surgeries are oversubscribed and will not take any further NHS patients. Do you know where people go first to find a doctor that they trust? The internet.

Studies show that 83 percent of people go online to look up health information for either themselves or someone in their family, which means that if you don’t have a presence on the internet then it’s not likely that potential patients can find you.

Most people who are looking for a trustworthy family doctor who can effectively diagnose and treat everyone in their family go online to find referrals, whether that be through Trustpilot, Reviews, Topdoctors, Iwantgreatcare, or a social media network, or a respected family practice association.

This means if you want to be noticed by those looking for your general practice, it needs to be at the top of the search engine results pages so that those potential patients can find you.

By partnering with a renowned general practice marketing management agency like us, you can stand out from your competitors by using specific keywords that target qualified leads that make you more relatable for those that need your expertise in diagnosing and treating people of all ages and abilities.

Our comprehensive family practice SEO strategies make sure that patients get the help they need, and in return, you get more booked appointments (leading to increased revenue) by gently leading people to your website over your competitors’. That’s what makes SEO so powerful and an essential component of digital marketing that no business can afford to overlook.

According to a recent study, paid search accounts for an increase in brand awareness by 80 percent. That’s huge! On top of that, 46 percent of people who are Googling certain keywords to find the information they need can’t decipher between paid advertisements and organic search results, which means that a comprehensive SEO campaign done right is a great way to get to the top of the Search Engine Results Page (SERPs) and noticed by Patients who are looking for your type of service.

General Practice Marketing Agency

However, it can cost more time and money trying to figure it out yourself than partnering with professional SEO experts. So, just like we wouldn’t people to try and diagnose their own health issues, you shouldn’t go into digital marketing alone either.

People who need help immediately in order to survive and have a chance at a healthy life only want to go to the best General Practice doctors in their area. As a local General Practice physician, you have a responsibility to help boost their quality of life and while maintaining the credibility and success rate that you worked so hard for. Since everyone goes to the internet these days for help, information, and advice via their desktop computers or smartphones (53 Percent of paid clicks come from mobile devices), it’s in your best interest to at least try it out and be pleased when new patients start coming your way.

With our renowned General Practice SEO management team, we’re committed to designing customised SEO, PPC, and social strategies that drive results, and new patients, to your General Practice.

We do not believe in marketing ‘packages’ or one-size-fits-all solutions for General Practices. Every clinic needs a bespoke plan to reach success. This is not only because every General Practice Clinic is unique but more so because the public’s perception is unique for every clinic.

We apply a winning formula for generating enquiries that increase every year. Our process offers stability and the possibility to forecast business growth.

Doctors & General Practitioners Marketing

Is your website working as intended, helping your Doctors & General Practitioners Surgery grow? When a potential patient searches the internet for the procedures and services you provide, do you show up? Does it help you get new patients? Or maybe you’re having little to no traffic on your Doctors & General Practitioners website and you’re tired of waiting for the phone to ring?

If you can relate to any of the scenarios above, It’s time to stop waiting for patients to find you and work with Pure Marketings Doctors & General Practitioners Marketing Agency.

We stand by the power of innovative ideas and proven marketing strategies at Pure Marketing that will help your Doctors & General Practitioners Surgery expand. As one of the fastest-growing digital marketing companies, Pure Marketing is on track because we believe in data-driven results. Pure Marketing also uses a proprietary monitoring tool to assist Doctors & General Practitioners to grow their practice.

Do I really need a Doctors Or
General Practitioners Marketing Agency?

If you think you could use more patients but still focus on conventional approaches, then it’s time for your Doctors & General Practitioners clinic to embrace digital marketing. To help expand your clinic, let’s take a look at the advantages of Doctors & General Practitioners marketing.

Doctors & General Practitioners Marketing Delivers Quicker Results

Doctors & General Practitioners marketing in today’s world is a multi-channel, multi-pronged approach. It’s better to reach potential patients using as many forms of media and adverts as possible.

Traditional marketing strategies such as radio, television, and printing will help raise awareness of your clinic. However, when just a very few people are actually searching for a Doctor or General Practitioners, you’re wasting money.

Basically, instead of attracting new patients, you’re paying for enhanced brand recognition (not necessarily a negative thing). Whereas, you’re paying just enough to target one user at a time if you use a digital marketing tool like PPC (Pay Per Click). For example, you are targeting users who are likely to become patients if you bid on phrases such as “Doctors & General Practitioners near me”. Doctors & General Practitioners marketing brings in faster sales compared to conventional marketing.

When it counts, Doctors & General Practitioners Marketing targets patients

Traditional offline marketing is an umbrella tactic that has little to no relevance or targeting. One of conventional advertising’s most noticeable drawbacks is that you can’t tailor your message for your intended targets. As a result, you can reach out to individuals who are not patients and are not currently searching for Doctors & General Practitioners.

Traditional marketing strategies do not allow you the flexibility to tailor your message depending on your target audience.

Alternatively, a good digital marketing strategy enables you to target potential future as well as former patients. Here are some of the few Doctors & General Practitioners marketing strategies for reaching potential patients when it matters:

1, Target users who are actively looking for allergists in your area, using PPC (Pay-Per-Click).

2, Facebook Ads can also reach potential patients within your local area.

3, Social media, email, and SMS marketing to inform patients about new services or reminding them about their appointment.

4, Social media can also be used to share useful high-quality content about Doctors & General Practitioners along with patients’ health.

These are just some of the ways that digital marketing strategies can be used to grow your Doctors & General Practice and acquire new patients.

View More Of The Services We Provide
For Doctors & GP Surgeries

General Practice Marketing

General Practice Marketing Agency

General Practice Marketing

General Practice Marketing SEO

General Practice Marketing

General Practice PPC - Pay Per Click

General Practice Marketing

General Practice Social Media Marketing

General Practice Marketing

General Practice Website Design

General Practice Marketing

General Practice Reputation Management