Digital Marketing For
Dermatology Clinics

Increase Patient Volume with
Innovative Digital Marketing Strategies

DIGITAL MARKETING FOR DERMATOLOGY CLINICS

Increase Patient Volume with Innovative Digital Marketing Strategies

What We Do

Dermatology Marketing Agency

Dermatology Marketing Agency

Dermatology Marketing Agency

Dermatology Marketing SEO

Dermatology Marketing Agency

Dermatology Pay Per Click

Dermatology Marketing Agency

Dermatology Social Media Marketing

Dermatology Marketing Agency

Dermatology Website Design

Dermatology Marketing Agency

Dermatology Reputation Management

Dermatology Marketing Agency

95 %

of people aged 11 to 30 are affected by acne to some extent, according to the National Health Service (NHS).

Dermatology Marketing Agency

15,400

people are diagnosed with melanoma in the UK each year.

Dermatology Marketing Agency

12,100

Google searches occur monthly for a dermatologist.

Dermatology Marketing Agency

13, Pure Dermatology Marketing HX

Find And Engage New Patients For Your
Dermatology Clinic

People search online every day for medical information and treatments for their skin. Some may be researching diseases or specific conditions of the skin. Others may be considering cosmetic dermatology treatments to improve the appearance of their skin. Pure Marketing can develop marketing solutions to help these prospective patients connect to your dermatology practice. Just as there are customized treatment plans for each patient, digital marketing strategies for dermatology should be tailored to meet the needs of your practice.

Digital Marketing And SEO For Dermatology Practice

Dermatologists treat diseases of the skin including skin cancer, acne, eczema, or psoriasis. They also offer cosmetic procedures such as chemical peels, injectable fillers, or other types of fillers that can minimise skin imperfections and give patients a more youthful appearance. Pure Marketing’s strategic digital marketing techniques will enable prospective patients to connect with your dermatology practice online, so they can receive the treatment they need.

Here are a few ways we can help your
healthcare company to grow

Dermatology Marketing Agency

Pure - Healthcare Digital Marketing - Attract Patients

Pure Marketing Group can establish
strategies for attracting new patients

Dermatology Marketing Agency

Pure - Healthcare Digital Marketing - Patient Engagement

Promote better patient engagement through
the use of continued healthcare digital marketing

Dermatology Marketing Agency

Pure - Healthcare Digital Marketing - Brand Awareness

Increase brand awareness through utilising healthcare
digital marketing including social media and pay per click

Dermatology Marketing Agency

Pure - Healthcare Digital Marketing - Reputation Management

We all know you cannot please every patient Pure
Marketing provides positive reputation management

Dermatology Marketing Agency

Pure - Healthcare Digital Marketing Increase

By introducing partnering programmes Pure
Marketing can increase Clinician referrals

Dermatology Marketing Agency

Pure - Healthcare Digital Marketing Community

Pure Marketing Group can help you establish
your clinic as a community clinical leader

Igniting Your Growth With Pure’s
Dermatology Marketing

Leverage Pure’s medical marketing solutions to grow your
Dermatology Clinic’s patient base.

Search Engine Optimisation SEO

Over 594,000 Google searches occur for Dermatology each year in the UK. In addition, Dermatologist Near Me received 27,000 searches each month.

Pure Marketing can help new patients find your website through targeted search engine optimisation. We will focus on increasing your website’s search rankings for specific keywords and markets. Conversion optimisation will direct potential clients to your site, and then help close those leads.

Dermatology Marketing Agency

Plastic Surgeon Marketing SEO

Dermatology Marketing Agency

Plastic Surgeon Marketing PPC

Paid Search

For advertising to be effective, people must see your ads. Targeted, well-placed ads boost the organic search campaign, and keep your practice top of mind to potential dermatology patients. Paid search can work well to drive leads when coupled with search programs like Google AdWords. Your adverts can be placed top of the page for the best visibility. Pay-per-click ads can start at just a few pounds per click. Geo-modifiers can target specific audiences and keep costs manageable.

Working alongside organic search engine optimisation, a Paid Search campaign fills in the holes and bolsters presence online. Our search engine advertising will ensure that your dermatology clinic never misses a day of viability and maximises the potential of your online efforts.

Social Media Marketing

Many potential clients can be reached through social advertising. Facebook is a social media platform that has 46 million users in the UK, with many in the 25-34 age demographic. Adverts can be structured to target specific groups based on age, geographic area, interests, and other factors. Pure Marketing’s award-winning social media management can help you connect with the people who are looking for your speciality.

Dermatology Marketing Agency

Plastic Surgeon Marketing Social Media Marketing

Dermatology Marketing Agency

Plastic Surgeon Marketing Website Design

Website Design

Pure can create a custom-designed website for your dermatology practice. An optimised, responsive website is a key part of your digital marketing strategy. Even after being referred by another physician, prospective patients want to read provider profiles and learn about treatment options. Your website should be attractive, engaging, and informative.

Reputation Management

Pure Marketing understands that you work hard to develop trust and rapport with your patients. You value your reputation, and the growth of your practice depends on it. A negative online review can be very damaging. Let Pure Marketing help you protect and maintain your dermatology practice’s excellent reputation.

Growing your practice in a cost-effective way is our number one priority. At Pure, we use a multitiered strategy to ensure optimal results.

Dermatology Marketing Agency

Plastic Surgeon Marketing Reputation Management

The NHS recently released some findings that more than 12.9 million people in the United Kingdom visit their GP for various skin problems that include eczema, rosacea, psoriasis, skin cancer, and various other afflictions. Since acne is the most common skin condition of them all, with more than 10 million Britains suffering from it per year, it’s no wonder that there are advertisements on television and traditional print media touting skincare products that promise to improve the appearance of healthy, clear skin (as well as medical tinctures that may alleviate itching, burning, and redness caused by other skin irritations).

What about other more efficient and affordable ways to get your dermatology practice or skincare products out in front of people? Well, considering that 85 Percent of the UK go online to look up health information, having a solid presence in search engine results can help bring awareness to your dermatology practice.

Fortunately, by partnering with a renowned dermatology SEO management agency like us, you can stand out from your competitors by using specific keywords that target qualified leads that make you more relatable for those that need your expertise in treating skin afflictions.

Our comprehensive dermatology SEO strategies make sure that patients get the help they need, and in return, you get more booked appointments (leading to increased revenue) by gently leading people to your website over your competitors’. That’s what makes SEO so powerful and an essential component of digital marketing that no business can afford to overlook.

Dermatology Marketing Agency

According to a recent study, paid search accounts for an increase in brand awareness by 80 percent. That’s huge! On top of that, 46 percent of people who are Googling certain keywords to find the information they need can’t decipher between paid advertisements and organic search results, which means that a comprehensive SEO campaign done right is a great way to get to the top of the Search Engine Results Page (SERPs) and noticed by Patients who are looking for your type of service.

However, it can cost more time and money trying to figure it out yourself than partnering with professional SEO experts. So, just like we wouldn’t try to perform back surgery on ourselves, you shouldn’t go into digital marketing alone either.

The skin is the largest organ in one’s body, but unfortunately, more than 25 million British suffer from skin problems ranging from rosacea to skin cancer to acne. And as people yearn for the need for flawless, youthful-looking skin, then they search for a doctor or a dermatologist on the internet to find who can help them achieve their goal.

Since everyone goes to the internet these days for help, information, and advice via their desktop computers or smartphones (53 Percent of paid clicks come from mobile devices), it’s in your best interest to at least try it out and be pleased when new patients start coming your way. With our renowned Dermatology SEO management team, we’re committed to designing customised SEO, PPC, and social strategies that drive results, and new patients, to your Dermatology practice.

We do not believe in marketing ‘packages’ or one-size-fits-all solutions for Dermatology Clinics. Every clinic and doctor needs a bespoke plan to reach success. This is not only because every Dermatology clinic is unique but more so because the public’s perception is unique for every clinic.

We apply a winning formula for generating enquiries that increase every year. Our process offers stability and the possibility to forecast business growth.

Dermatology Marketing

Is your website working as intended, helping your Dermatology clinic grow? When a potential patient searches the internet for the procedures and services you provide, do you show up? Does it help you get new patients? Or maybe you’re having little to no traffic on your Dermatology website and you’re tired of waiting for the phone to ring?

If you can relate to any of the scenarios above, It’s time to stop waiting for patients to find you and work with Pure, the Dermatology Marketing Agency.

We stand by the power of innovative ideas and proven marketing strategies at Pure Marketing that will help your Dermatology Clinic expand. As one of the fastest-growing digital marketing companies, Pure Marketing is on track because we believe in data-driven results. Pure Marketing also uses a proprietary monitoring tool to assist Dermatologists to grow their practice.

Do Dermatologists really need a Marketing Agency?

If you think you could use more patients but still focus on conventional approaches, then it’s time for your dermatology clinic to embrace digital marketing. To help expand your clinic, let’s take a look at the advantages of dermatology marketing.

Dermatology Marketing Delivers Quicker Results

Dermatology marketing in today’s world is a multi-channel, multi-pronged approach. It’s better to reach potential patients using as many forms of media and adverts as possible.

Traditional marketing strategies such as radio, television, and printing will help raise awareness of your clinic. However, when just a very few people are actually searching for a Dermatologist, you’re wasting money.

Basically, instead of attracting new patients, you’re paying for enhanced brand recognition (not necessarily a negative thing). Whereas, you’re paying just enough to target one user at a time if you use a digital marketing tool like PPC (Pay Per Click). For example, you are targeting users who are likely to become patients if you bid on phrases such as “Dermatologist near me”. Dermatology marketing brings in faster sales compared to conventional marketing.

When it counts, Dermatology Marketing targets patients

Traditional offline marketing is an umbrella tactic that has little to no relevance or targeting. One of conventional advertising’s most noticeable drawbacks is that you can’t tailor your message for your intended targets. As a result, you can reach out to individuals who are not patients and are not currently searching for a Dermatologists.

Traditional marketing strategies do not allow you the flexibility to tailor your message depending on your target audience.

Alternatively, a good digital marketing strategy enables you to target potential future as well as former patients. Here are some of the few Dermatology marketing strategies for reaching potential patients when it matters:

1, Target users who are actively looking for Dermatologists in your area, using PPC (Pay-Per-Click).

2, Facebook Ads can also reach potential patients within your local area.

3, Social media, email, and SMS marketing to inform patients about new services or reminding them about their appointment.

4, Social media can also be used to share useful high-quality content about Dermatology health and project yourself as an expert.

These are just some of the ways that digital marketing strategies can be used to grow your Dermatology practice and acquire new patients.

View Additional Digital Marketing Services
We Provide To Dermatology Clinics

Dermatology Marketing Agency

Dermatology Marketing Agency

Dermatology Marketing Agency

Dermatology Marketing SEO

Dermatology Marketing Agency

Dermatology Pay Per Click

Dermatology Marketing Agency

Dermatology Social Media Marketing

Dermatology Marketing Agency

Dermatology Website Design

Dermatology Marketing Agency

Dermatology Reputation Management